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Mohave Valley News/WeekenderLate 1980s -- Bullhead City, Arizona (Motto: "Bullhead is better than no head.") Bullhead City, Kingman and Lake Havasu City each had a branch of a regional newspaper chain, which began a weekly entertainment supplement (The Weekender), which was included in all three papers, giving it a circulation of about 32,000. Its primary advertising support came from the Laughlin, Nevada, casinos. I became the editor, which involved collecting the work from other staffers, doing the layout of the pages, writing, photography, darkroom, previews, reviews, interviews and writing all the ironic and sibilant headlines. I really, really loved this work. Went to concerts every week, interviewed a lot of interesting people, had press access to special events. It was great. The greatest challenge was that the size of the paper (it was a full-sized broadsheet newspaper) was always determined by how many ads there were that week. It could be as small as 12 pages or as large as 32 pages, especially if some significant event was taking place that all the casinos were trying to capitalize on. And it had to grow in four-page increments. If there wasn't enough editorial content, I'd usually stay late the night before deadline, or all night, if that's what it took to fill the space. I never missed a deadline. It was an artistic and fulfilling job. I tried to be complimentary to all the artists, made sure I knew enough about them before entering an interview situation to maintain an intelligent conversation without asking the same questions every other interviewer this week already asked. |